Brescia, April 30, 2025 - It opens a new collaboration for Be Traced: Starting from this weekend, we will work alongside Le Flair, a competition of regularity for classic cars, dedicated to all those who love elegance and refinement, combined with a driving experience capable of imprinting valuable memories.
The format of Le Flair
Le Flair offers. a particular format, articulated on four days: It will kick off on Thursday, May 1, with a welcome reception for competitors and an initial dinner at the Hotel Mirador in Geneva, privatized for the event and equipped with every amenity: from spa to gourmet cuisine.
Starting on the second day, participants will move from Lake Geneva to Bern. In the morning, crossing the picturesque views of the Swiss Alps, we will have our first lunch break at the Federal Palace, with a guided tour attached; followed in the evening by dinner at the home of a Michelin-starred chef.
The third day will bring competitors in the heart of Switzerland, resuming the views of the first day into the evening, a perfect opportunity for a gala dinner. The event will conclude on Sunday morning, with breakfast and ultime surprises. The uniqueness of the race format lies precisely in these: in fact, the organization has decided to reveal very little of what the event really has to offer, precisely to reserve for participants the taste of the unpredictable, giving this weekend an edge over similar classic formats.
Le Flair is not just a journey, it is "a true tribute to beauty and passion" that classic cars embody. Well yes, because the event is reserved for a maximum of 50 crews driving vehicles that have made automotive history and are considered great classics today: therefore, there will be no shortage of classic cars and youngtimers (produced until 2005), accompanied by some modern exemplars and others extremely rare.
Le Flair offers itself as A true ode to elegance and good taste related to classic motoring, while also winking at important issues related to the care of the needy: in fact, Le Flair supports Race Against dementia, a worldwide organization established to support and fund research into the prevention and treatment of dementia.
The partnership with Be Traced
This year, for the first time, the event will be supported by the solutions of Be Traced, in order to ensure effective coordination of the event both from a logistical and a security point of view. GPS devices installed on the vehicles will enable the following. Locate all participants along the route, displaying them on the map via the telematics platform. Thanks to the SOS button present on the devices also will be possible for crews to report any unforeseen incidents and distress requests in real time.
For fans and anyone who wants to follow the event in real time, the link to our public platform, which allows LIVE tracking of crews on the course: https://live.betraced.it
Enjoy the Race!
Press Office
Camilla Quarantini
tel: +39 030 2053201
Email: c.quarantini@fixup.one
More Info
Be Traced is the innovative technology platform dedicated to all road rally and motorcycle competitions. A flexible, advanced solution equipped with all the tools needed for real-time race and competitor monitoring, telemetry, and timekeeping.
